What is Interactive Media Design AT uwb?
IMD provides students with an expansive understanding of the processes and methods involved in conceiving, creating, and evaluating technology-mediated experiences.
IMD students create media products ranging from video and immersive artworks to web-based and platform-specific apps while working in collaboration with their peers.
With its interdisciplinary approach to interaction design and emphasis on studio practice, IMD enables students to develop creative solutions to complex problems.
The two-year curriculum, grounded in an intensive cohort‐based learning environment, blends academic theory, human-centered design, artistic technique, process management approaches, and methods for gathering and analyzing critical metrics.
IMD majors graduate with a design portfolio that prepares them for careers in the arts and industry, as well as for graduate study. They are uniquely qualified to provide leadership across employment sectors concerned with interaction design in education, engineering, art, science, social media, and other forms of digital interactivity.